Faith Hill

Coty Launches Faith's Debut Fragrance With Online TV Show

Faith Hill — Fri, 25 Sep 2009 23:14:09 -0000

Coty Inc. and Five-time Grammy Award winner Faith Hill will unveil her debut fragrance, Faith Hill Parfums, in October, supported by a digital campaign created by integrated agency iris. Bringing to life the product concept ‘The Beauty of Being a Woman’, the campaign aims to develop brand awareness and drive purchase consideration in the run up to the Holiday, among a target audience of women aged 25-55.

Beginning October 1st, an online TV show will launch on FaithHill.com/Fragrances featuring weekly webisodes where Faith and friends discuss a different topic that relates to ‘the beauty of being a woman’. She encourages viewers to get involved and share their thoughts and opinions on the discussion topic on the website.

The show, which will run for 2 seasons, each running for 6 weeks, encourages users to watch the video, read the Q&A with Faith and join the discussion by typing their thoughts into the website next to the video. Users can also answer polls that relate to the topic by clicking their response to questions posed by the website. Users can adopt a webisode widget from the site, which allows them to watch the videos and comments updating in live time on their social networking pages.

During season 1, consumers are asked to pose a question or topic related to ‘the beauty of being a woman’ that they would like to discuss with Faith. At the end of the season, Faith chooses her favorite 6 topics. These topics are then discussed online during season 2, which launches in the pre-holiday period November thru December. Faith will be broadcast live on webcam each week, and users who put forward a suggestion are entered into a sweepstakes to win a chance to meet Faith Hill.

Ashleigh Young, board director of iris said, “Our aim has been to create an online platform for Faith Hill Parfums that delivers some of the same emotion as the scent itself; feminine with a strength and confidence to it that comes from women supporting one another. The execution of the campaign is designed to give women a number of different ways to interact with the fragrance concept so they leave the experience with a deep connection to the brand, without even smelling it. We hope to see women coming back again and again.”

Fans can sign up to view the exclusive content and join the conversation at FaithHill.com/Fragrances.

Check Out Faith's New Fragrance: Faith Hill Parfums

Faith Hill — Thu, 24 Sep 2009 17:18:26 -0000

Learn more about Faith's new fragrance, Faith Hill Parfums at http://FaithHill.com/fragrances
The site goes fully live on Oct. 1st, but there is some great exclusive content you can view now!

Faith Announces Week One NFL Game Picks

Faith Hill — Wed, 09 Sep 2009 20:54:06 -0000

Here are Faith's Week 1 selections:

Thursday, September 10
Tennessee over Pittsburgh

Sunday, September 13
Miami over Atlanta
Houston over NY Jets
New Orleans over Detroit
Denver over Cincinnati
Baltimore over Kansas City
Dallas over Tampa Bay
Minnesota over Cleveland
Philadelphia over Carolina
Indianapolis over Jacksonville
Seattle over St. Louis
Giants over Washington
Arizona over San Francisco
Chicago over Green Bay

Monday, September 14
New England over Buffalo
San Diego over Oakland

Joy To The World

Faith Hill — Mon, 01 Dec 2008 18:10:28 -0000

Vote for Faith on GAC's Top 50 Countdown

Faith Hill — Wed, 05 Nov 2008 18:37:24 -0000

Voting is now open for the GAC Top 50 Countdown till December 3rd. The final countdown will air on December 29. Go to GACTV. com and vote for Faith's video today.

"A Baby Changes Everything"

Faith Hill — Tue, 28 Oct 2008 15:42:07 -0000

Updates to playlist: Joy To The World

Faith Hill — Thu, 02 Oct 2008 20:09:45 -0000

Little Drummer Boy by Faith Hill

Faith Hill — Thu, 02 Oct 2008 20:09:01 -0000

Holly Jolly Christmas by Faith Hill

Faith Hill — Thu, 02 Oct 2008 20:09:00 -0000

A Baby Changes Everything by Faith Hill

Faith Hill — Thu, 02 Oct 2008 20:09:00 -0000